Townsend™
Minnesota Humanities Logo and Iconography

Minnesota Humanities

Brand Identity

To help better communicate who they are and what they do, we simplified the Minnesota Humanities Commission's contribution to the community to three words: learn, grow and give. We then designed a new logo, iconography, identity system, literature and annual reports that clearly communicated their new brand mission, first within the organization and then externally, to successfully help the commission attract new funding after their state support was cut. 

Minnesota Humanities Logo and Iconography

Minnesota Humanities Logo and Iconography

Minnesota Humanities Letterhead System

Minnesota Humanities Letterhead System

Minnesota Humanities Brand Book

Minnesota Humanities Brand Book

Minnesota Humanities Annual Report

Minnesota Humanities Annual Report

Minnesota Humanities Annual Report

Minnesota Humanities Annual Report