About

Townsend™ is a strategic design studio specializing in brand identity, logo design and packaging design. We work closely with businesses and organizations of all sizes to identify the core values that define their brands and create unique, authentic brand experiences that will help them make their mark and succeed.

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What can we do for you?

Brand Strategy
Defining what a brand needs to be, say and stand for

Brand Identity
Naming, visual identity, logo and messaging development that bring the strategy to life

Digital Design
Websites, apps and social media experiences that serve as interactive extensions of the brand

Packaging Design
Unique, engaging, retail packaging systems

Print Design
Collateral, sales materials, posters, corporate communications, direct mail and book design that leave lasting impressions

Product Design
Products that are true to the brand and balance function and form

Environmental Design
Branded spaces that physically engage consumers

Advertising
Traditional and digital advertising

Barry Townsend is the founder and creative director of Townsend™.

With more than 30 years of industry experience in branding, Barry Townsend has led design initiatives for some of the most recognizable brands in the world, including Target, Apple, 3M, Nestlé Purina and Motorola. His work has been recognized for design excellence by the American Institute of Graphic Arts, Brand New, Communication Arts, Graphis, NY Art Director's Club, The One Show and Type Director's Club.

Barry is a native of Florence, SC. He earned his degree in design from the University of South Carolina and has worked as design director at some of the nation's leading branding agencies—including Colle+McVoy and Design Guys in Minneapolis, MN—and worked with two of the most respected firms in the design and advertising industries—Duffy and Fallon—while serving as corporate brand manager for an international software corporation.